Last month it was reported that Apple works on the subscription program to its products, thanks to which users will be able to rent a favorite device and pay for it monthly. Mark Gourmet from Bloomberg, the famous Apple analyst has more detailed information about this program.

It is reported that, in contrast to the already available iPhone update program, Apple's subscription program will be more like rental. That is, the user will never become a real smartphone owner.

The cost of the iPhone update program starts from $ 35.33 in thirty days. Bloomberg analyst Mark Gurman believes that the monthly subscription fee on the iPhone may be slightly smaller.

So the cost of popular iPhone models through the subscription service will be:

iPhone 13 - $ 35 monthly;

iPhone 13 Pro - $ 45 monthly;

iPhone 13 Pro Max - $ 50 monthly.

In addition, the subscription service may also include Apple services, including Apple One and AppleCare technical support services. The motive of the "apple" manufacturer, standing behind this system, is to obtain additional income. The report for 2019 mentioned that the subscription program will allow corporation from Cupertino to receive permanent income.

Basically, Apple fans update their iPhone every three years. And this means that they spend about $ 825 every three years on purchasing a new Apple smartphone model. When using the iPhone by subscription, the client can pay for three years $ 1260 ($ 35 × 26). After the used Apple smartphone again sells in the secondary market, and also earn on it.

What is the benefit of the user from such a program? And only in the fact that he will not have to immediately pay all the cost of the iPhone, and it will be possible to change his outdated gadget annually to the new model.

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