Apple official representatives in Russia Re: Store and iPort close stores in Russia.
May 24, Aurora's news. Apple retail operator, who stopped supplying its equipment to Russia, the Re: Store network began to close its stores in Moscow, St. Petersburg, Kazan, Krasnodar, and other cities.
The closure of stores in Inventive Retail Group, which includes Retail network Re: Store, did not comment at first. The network Re: Store has 87 retail stores in Russia. However, then, in the press service, the company explained the closure with problems with the supply of goods, expressing hope for their renewal and a quick opening of stores.
According to the source of the Kommersant publication, the company closed shops for three months in order to negotiate with the tenants on the provision of rental holidays or discounts.
Another source of publication announced the possible plans of the company to establish parallel imports. However, this will complicate the situation if representatives want to resume trade relations with Apple when the company returns to the Russian market.
The IPORT retail store, which is part of the NBCOM Group group of companies, also suspended work. In total, the network is represented by 28 stores in different regions of Russia.
Apple Re: Store and iPort products closed precisely unprofitable stores in order to redistribute the ending product between them. Preference will be given to points with the greatest traffic of buyers. According to experts, stores are provided with goods for sale for only three months.
Since March this year, Apple has closed sales on the official website, and then suspended the supply of its equipment to Russia. The demand for Apple products has decreased significantly, sales of the company's smartphones fell by 30%. Now buyers prefer Chinese smartphone manufacturers. Samsung, Xiaomi and Realme are in the list of leaders in smartphone sales.
Source: RIA Aurora Media
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