In the world, the release of the new Barbie comedy with Margo Robbie and Ryan Gosling took place.
The results of the first days surprised many. From ordinary comedies, where Will Ferrell once again plays a villain, they have not been waiting for this for a long time. Although, of course, Margo Robbi, Ryan Gosling and the prefixing advertising campaign increased the popularity of the premiere.
The competing novelty did not affect it - the "Oppenheimer" Christopher Nolan. It is understandable - the audience of these films go to cinemas for completely different emotions.
According to tradition, comedies are earned well at the box office, and are also inexpensive when creating, but in recent years Hollywood shunned this genre. Although some “one-day” comedies constantly came out, which sometimes even shot, thanks to the participation of Melissa McCarthy beloved by the Americans, but they did not show any achievements in the box office. "Barbie" is preparing to become an exception.
Firstly, this is a brand known throughout the world, thanks to Mattel, which brings to cinema and those who rarely go there. Secondly, this is a powerful advertising support to Warner Bros., Mattel and Margot Robbie, which lasted many months.
Unlike the movie comics, the authors were not afraid to "spit" anything in a naive plot, so they boldly showed funny moments in the rollers.
In the first days of the shows, Barbie exceeded the fees of the Galaxy Guardians. Part 3 from Marvel, and noticeably.
Long before the end of the weekend, and only in the United States alone the picture turned out to be 23 million dollars against 17.5 of the “Guardians”, 17.4 at the “cobwebs of universes”, 21.6 - at Batman and 17 at Avatar 2.
Even the last summer record holder "Top Gan: Maverik" for the same period received only 17.5 million, and the new "Oppenheimer" Christopher Nolan - only 10.5.
On this occasion, analysts revised their forecasts to a wide range of 75 million for the weekend to 165, from where the fees could get close to 600-800 million, which would be a noticeable achievement for the comedies genre not from the number of film comics like Deadpool.
From all this, it follows that the audience was tired of the movie comics, but they missed the militants and light comedies.
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